Floorplate literacy
Cores and metrics
Label elevators, stairs, and metric rentable so analysts read plans faster.
Case · commercial leasing
Floorplates, spec stacks, and amenity decks in one broker-ready bundle
Tenant rep teams stop emailing twelve PDFs. They attach a Roomgram export next to the OM: navigable floors, spec suites, and roof amenities with the same geometry your CAD team already approved.
Stacking diagramsSpec + warm shellWhite-label OM
Leasing kit
What goes to IC
- Half-floor typical · pseudo-360IC ready
- Amenity roof · panorama
- Floorplate · annotated cores
Business tier strips attribution and injects landlord fonts so every prospect sees the same polished chrome as your PDF cover.
In the data room
Investors stay in Excel, principals roam scenes
Embed sits beside the cash model so IC committees scrub spatial risk without a separate “globe app” login.
Checklist
Midtown Class B repositioning
- ✓ Warm shell + two spec builds + amenity deck
- ✓ CAD SVG traced once, reused across exports
- ✓ Hash-stable URL for recurring LP updates
Security
Sensitive test-fit shots stay on the leasing laptop until export — easier sign-off for embargoed campaigns.
Deal cadence
Monday teaser to Friday tour pack
Same three moves leasing and marketing already coordinate.
Import latest renders
Pseudo-360 tolerates high-res stills until photography is installed.
Annotate expansion options
Call out knock-out panels and future HVAC on the plan for TI talks.
Ship signed bundle
Zip for VDR or iframe on tenant portal — both supported.
Playbook
Ten moves that compound
Concrete plays for this vertical — workflow, distribution, and governance in one scrollable reference.
Spec iterations
Renderings welcome
Swap stills weekly while construction marketing runs — geometry unchanged.
Sublandlord splits
Per wing URLs
Clone exports when ownership divides floors without rebuilding scenes.
OM companions
Side-by-side
Keep tour hash referenced in the index so legal compares delivered vs marketed.
Broker duplication
Franchise safe
HQ ships locked CSS; offices only swap media inside frames.
Amenity proof
ESG story
Bike rooms and roof PV get scenes tied to sustainability slides.
Security reviews
Static files only
Infosec scans exports like any other release artifact — no new vendor risk.
Multilingual IC
Hreflang pairs
Global capital sees the same hotspots with translated chrome.
Offline tours
Basement signal
Exported viewer works when DAS is weak in mechanical levels.
Post-close
Handover to PM
Attach final hash to turnover package so property teams inherit truth.
Shorten the LOI cycle
Give every prospect the same immersive baseline
Buy once, reuse across wings until the building is stabilized.