Turnover SOP
Cleaner leaves, you shoot
Standardize two angles per room so editors never guess which wall is primary.
Case · rentals & short stays
Republish the same listing link minutes after a turnover clean
Hosts and PMs refresh photos after every checkout. Roomgram keeps the floor plan and hotspot skeleton so the Airbnb or OTA link stays stable while imagery proves the unit is spotless.
Fast refreshOne stable URLOTA-friendly embed
Turnover kit
What renters see first
- Living + kitchen pseudo-360 after deep cleanUpdated
- Bedrooms with new linens shot on phone
- Plan hotspots for “where is the AC / router”
Duplicate the tour, replace photos, keep slug — OTAs and WhatsApp links stop breaking every refresh cycle.
In the stack
One iframe next to your calendar link
Property managers paste the same embed into internal wiki and guest-facing page; hash bumps cache without changing the path.
Snapshot
City 2-bed churn
- ✓ 12 new JPGs → refreshed scenes in ~10 minutes
- ✓ Hotspot labels for washer, breaker, parking fob
- ✓ Offline bundle for concierge kiosks
Why hosts like it
No subscription per listing on Pro — ideal when you run twenty units with weekly photo swaps.
Turnover rhythm
Checkout → shoot → live
Three beats your cleaning vendor already knows.
Shoot wide frames post-clean
Two walls per room is enough; panoramas from phone still stitch.
Accept the existing plan
Drag hotspots if furniture moved; walls usually stay untouched.
Export and bump cache
Same URL with new hash so channel manager notes stay valid.
Playbook
Ten moves that compound
Concrete plays for this vertical — workflow, distribution, and governance in one scrollable reference.
Damage documentation
Before/after pairs
Duplicate tours to compare checkout vs check-in without mixing hotspots.
OTA hygiene
Stable deep links
Embed survives platform thumbnail changes because you host the bundle.
Guest messaging
One WhatsApp link
Drop the tour in autoresponder templates so international guests self-orient.
Noise complaints
Set expectations
Show thin walls or railway proximity honestly — fewer refunds, better reviews.
Co-host teams
Shared preset
Franchise helpers use the same locked brand export while swapping only media.
Seasonal decor
Clone & theme
Holiday staging pushes reuse geometry with new imagery in minutes.
Corporate housing
Batch units
PM exports ten refreshed bundles Monday morning after weekend departures.
Insurance claims
Timestamp exports
Hash filenames for evidence packets when damage disputes arise.
Multilingual guests
Caption overlays
Pair translated UI strings with the same hotspots for inbound markets.
Keep calendars full
Speed beats polish when vacancy is expensive
Open the free editor on one unit, then scale with Pro when portfolio count grows.