Industry · real estate

Roomgram for brokerages, developers, and iBuyers

Speed is the product: agents publish tours minutes after a shoot, developers reuse templates per tower phase, and marketplaces embed lightweight viewers without new infra.

Volume friendlyNo per‑seat SaaS taxOffline open houses
Go‑to‑market

Launch a brokerage‑wide template

Ops records a Loom once, agents clone the preset with locked brand colors and allowed hotspot counts.

Template pack

Franchise rollout

  • ✓ Central marketing owns master CSS
  • ✓ Offices download offline bundles
  • ✓ Referral credits reward sharing

Compliance

Local MLS rules still apply to photography rights — Roomgram never uploads your shots by default, keeping counsel comfortable.

Adoption

Land the habit in three workshops

Mirrors how Digio templates onboard squads — structured, repeatable.

  1. Pick the pilot ZIP codes

    Start where inventory moves fastest so wins are visible.

  2. Train on one listing end‑to‑end

    Shoot → plan → export in under 20 minutes live on Zoom.

  3. Measure time‑to‑link

    Compare publish latency before/after Roomgram in your CRM notes.

Playbook

Ten moves that compound

Concrete plays for this vertical — workflow, distribution, and governance in one scrollable reference.

Brokerage OS

Templates per market center

Central marketing ships a locked CSS bundle; offices only swap listing media inside approved frames.

Developer towers

Phase rollouts

Duplicate a phase template, change floor plate SVG, regenerate hotspots for new inventory without rebuilding scenes from scratch.

iBuyer pipelines

Speed vs margin

Underwrite photos the same day they hit the inbox; pseudo-360 keeps acquisition teams aligned on renovation scope.

MLS compliance

Photography rights unchanged

Roomgram does not upload your shots by default so you stay inside MLS media rules while still shipping immersive collateral.

Referral growth

Credits at checkout

Pair referral links with localized tours so cross-border recruits see their language first, then the same spatial story.

Franchise audits

Versioned exports

Hash every bundle in Git so compliance can prove which asset was live when a lead converted.

Global teams

Subdomain locales

Route pt-br vs pt hosts like enterprise landings while keeping a single codebase.

Training ROI

Twenty-minute Zoom wins

Standardize a live build demo; agents who complete it publish tours faster in week one.

Data room hygiene

Single artifact

Investors download one zip with plan, scenes, and README instead of chasing twelve cloud folders.

Seasonality

Holiday staging swaps

Duplicate tours for festive decor pushes without touching geometry so marketing keeps momentum through Q4.

Industry playbook

Give every office the same tour quality bar

Use checkout for Pro/Business or start from the free editor today.